‘I should be getting more from my Website, after all the money I’ve invested in it’.

Sound familiar? Many website owners experience disappointment at the performance of their Websites.

There can be many reasons for lack of website performance, but here is the MAIN reason……

Business owners are experts in their business but they are generally are not knowlegeable when it comes to the Internet, so they rely on advice from people they believe to be ‘experts’. The problem is that in most cases these people are in fact website designers or IT people, who generally are NOT Internet marketing experts.

Yes they can design an attractive, functional website, or maintain the business network, but very few know how to create and manage a website so that it will attract targeted visitors from the Search Engines, nor do they write killer sales copy.

If a website does not attract good numbers of TARGETED vistors from the search engines, or convert visitors into sales / leads / enquiries, it has little chance of being a profitable investment for it’s owner.

• development of an Internet Marketing and Promotion plan for your site
• redesign and reconstruction of your website ( cost extra ) or
• liase with your web page designers to ensure
• optimization of your pages for ease of navigation and speed of operation, plus
• optimization of your whole website for better search engine rankings
• establishment and maintenance of a links program to upgrade search engine rankings and increase traffic
• establishment and maintenance of opt in email subscription programs to create an online customer database to take advantage of the Internet’s #1 marketing tool, eMail marketing
• html newsletter creation to maximise results from email marketing
• establishment and maintenance of affiliate programs to help bring more visitors to your pages and increase your sales force exponentially
• sales copywriting to increase sales results
• newsletter / ezine ad promotions
• provision and maintenance of eCommerce shopping cart, facilities to your site, for either direct retail sales, or a wholesale ordering facility for your wholesale clients to order online
• day to day updating and editing of information on your pages and associated online product data bases
• planning and implementation of Internet ad campaigns – banner ad creation – placements etc.